I think Harman are taking us for a ride
I think this has been discussed quite extensively around the time Phoenix was launched; you can go back several pages in this thread and read the arguments. At risk of repeating something that has been said many times, there appear to be two camps in this debate. One camp argues like you just did and complaints that essentially a pre-prototype product is being sold, which is an unusual (unprecedented in this market) choice. The other camp argues that it's not carved in stone that companies today should act like they did up to ca. 2000 or so, and that marketing what's essentially an intermediate proof of concept can help to garner market acceptance for the development as such, as well as raise funds needed for further development. The practice of launching a 'minimum viable product (MVP)' is indeed at this day and age an accepted strategy in innovative contexts, and it can (evidently!) be applied to a CN film as well.
There's something to be said for either view, and of course, in the above, I've only summarized the main points very briefly - they could be expanded and deepened extensively. Which view you choose is of course highly personal. I do want to warn against applying views based on a world that has simply ceased to exist to the present situation. So no, I can't imagine Fuji or Kodak having done something like this, and they likely wouldn't do so today, for various reasons. Harman is no Fuji or Kodak, and the world of the 2020s is not the world of the 1980s.
I'm looking forward to Lucky's new colour film!
https://reflxlab.com/blogs/news/lucky-color-film-2025-update . I'll wager a bet that it's technically better than Phoenix.
I think that's going to depend on how you look at it. Phoenix is inherently different from a regular, masked CN film. But the manufacturing quality is nearly the same as that of other Harman products. At the same time, we see that Lucky's present B&W offering suffers from severe manufacturing and QA issues that have no parallel in Harman's product offering. So it remains to be seen which will be better - and it'll depend on the quality metrics you choose.
This whole matter can be viewed in simple terms, or in a realistic manner. But the combination doesn't fly.